Recently, Molly Mae Hague, a 22 years old influencer, former contestant on "Love Island" and creative director for PrettyLittleThing was invited to speak about her life, career, and achievements by Steven Barlett on his podcast, The Diary of a CEO. During this 1 hour and 42 minutes discussion, they are going through some interesting subjects but one, in particular, started some controversies. She stated:
“Beyoncé has the same 24 hours in the day that we do and I just think, like, you’re given one life and it’s up to you what you do with it, you can literally go in any direction.”
This caused a massive backlash for Molly Mae because of her lack of sensitivity towards poverty around the world. If we say it literally, yes, we have 24h in a day, but for some, this is the problem, there are only 24 hours in a day. Even though her PR team tried to minimize the damage as much as possible, her followers called her out and summed up her, and sought out an apology from her.
An apology came later on her Instagram story but in this case, she should take initiative and do something more.
Maybe help those people who can not afford the luxury of those 24 hours.
Unfortunately, this is not her first time when she is being in the middle of an image crisis. Last year, on the 20th anniversary of the tragic event from 9/11, Molly Mae and PLT sparked outrage after sharing an image of the Twin Towers to their social media accounts with the words "never forget" in pink and "09.11.01" in white. She was accused of "slapping its brand on a tragedy" and the move was branded "absolutely shocking" and "distasteful" by horrified followers, while one fan asked:
"Did you guys even discuss this?
She ignored the accusations for this by posting a story on her personal account with her reinforcing the idea of "Good vibes only"
To sum this up, she really should be more aware of what is happening around her, and if she's not stepping up, she might lose everything that she created.